The European Way

“Bonjour”   “Good day”   “Góðan dag”

French, English or Icelandic, no matter the language, it is expected that when a shopper enters a store in Europe they will greet the shopkeeper.  And of course, the shopkeeper will respond in kind.

The reason for this is a matter of perspective.  In the United States, customers view stores as a public place.  But in Europe, stores are viewed as private property.  Just as you would never enter someone else’s private home without greeting them, you would likewise never enter a “private” store without a greeting.

In retail history

Zion Cooperative Mercantile Institution 1910

Zion Cooperative Mercantile Institution 1910

On October 9th, 1868, the first full-line department store in the United States is opened in Salt Lake City, Utah.  Brigham Young of the Church of Jesus Christ of Latter-day Saints (Mormons) founded the Zion Cooperative Mercantile Institution (ZCMI) to serve the people of Salt Lake City, Utah (SLC).

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In retail history

field_leiter__co-_later_marshall_field_building_by_j-_bullock“The formal opening by Field, Leiter & Co., of Potter Palmer’s new marble palace on the corner of Washington and State streets, last evening, was the grandest affair of the kind whichever transpired, even in Chicago, the city of grand affairs,” reported the Chicago Tribune about the opening of the Field, Leiter & Company’s new store on Chicago’s State Street on October 12th, 1868.

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The shops, the service and the charm of Old World Retailing

France - By David Monniaux - Own work, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=168053

France – By David Monniaux – Own work, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=168053

I just returned from a trip to Europe.  My travels took me to Paris to Reims to Lyon and finally, Geneva.  While the purpose of my trip was personal, I did take the opportunity to visit a number of retail stores and boutiques while traveling.

Over the next few weeks, I will be posting about some of the shops that I visited and the things I observed in the old world.

Je vous invite à lire les messages à venir.

(I invite you to read the upcoming posts.)

 

In retail history

Southdale Center circa 1958   MN Historical Society

Southdale Center circa 1958
MN Historical Society

On October 8th, 1956, Southdale Mall opens in Edina, MN. It is the oldest fully enclosed climate-controlled mall in the United States.

The head of Dayton’s Department Store commissioned a study that determined that Minnesota only has 126 “ideal shopping weather days” a year.  With that in mind, Donald Dayton hired Victor Gruen to design and build a fully enclosed shopping mall.  The original design for the 500 acres included the mall, houses, a school, medical center and a park with a lake.  The mall and the medial center were all that were ever completed.

75,000 people attended opening day taking full advantage of the free parking arranged in animal-themed sections.  There were 72 smaller shops and two anchor department stores.  60 years later, Southdale is still serving the shoppers of Minnesota.