Grabbing their attention.

Door handles of the DQ Grill & Chill in Bend, OR

Door handles of the DQ Grill & Chill in Bend, OR

Almost as iconic as the trademarked curl on the top of their cones is Dairy Queen’s red spoon.

It is a stroke of branding genius that DQ restaurants are beginning to adorn their stores with oversized red spoon as door pulls.   This photo was taken last weekend in Bend OR.  I always appreciate themed door pulls at specialty stores.  The pulls are a great way to create a positive customer impression!

You do not have to take my word for it.  The red spoon door pulls were featured in LockNet, the website about doors and locks for businesses. See link below.

http://www.locknet.com/lockbytes/custom-door-hardware-boosting-your-brand/

 

 

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